Category: LinkedIn Marketing

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingLinkedin MarketingMarketing on Linkedin

Ideas of Live By for Businesses of All Sizes

As the world of social media makes our lives much more transparent and much more public, it’s very important for businesses to change their approach to finding, selling, and servicing their customers and clients. Gone are the days when you couldn’t sell somebody something, charge them an arm and a leg, and then offer shoddy ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingFinding Outsourcers on LinkedinLinkedin Pro FinderPro Finder

Check Out LinkedIn’s New Service for Freelancers

Although I usually work with small to medium-sized businesses, I do occasionally work with professional freelancers. I’ve had clients who are business writers, graphic artists, and digital designers. Freelancing is a great way to work because you have very low overhead and, if you know what you’re doing, you can make a killer income. The ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingThought LeadersThought Leadership

How to Become a Thought Leader on LinkedIn

Being a thought leader is a good thing! They make more money, get more business, have bigger mailing lists, and in general have more influence. In today’s Internet governed business world, I’d almost venture to say that you can’t reach your potential without becoming a thought leader. So, if that’s true, and I think it ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingLinkedin ConnectionsLinkedin for BusinessMessaging on Linkedin

How Service Businesses Can Rock LinkedIn

Most service businesses depend on slowly built up word of mouth for client acquisition. Of course, referral clients are the best. They come pre-sold on your services. But, that’s a slow way to grow or maintain your business. Not only that, it’s impossible to actually get a business off the ground through referrals. There’s no ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingHow to Get a Job Though LinkedinLinkedin JobsLinkedin Resume

How to Snag Your Next Job on LinkedIn

I’ll be honest with you. I run and business, and I use LinkedIn as a prospecting tool for that business. Having said that, I have a lot of clients who have used LinkedIn to find their next job, or conversely to find their next employee. I’ve coached a lot of people on how to do ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingLinkedin Daily StrategiesLinkedin Marketing StrategiesLinkedin Yearly Strategies

End of the Year LinkedIn Clean Up Strategies

I do all of the following once a year and suggest all my clients do the same! You’ll see what I’m talking about in a second, but having a daily, monthly, and yearly routine for LinkedIn keeps my account fresh and current. Nothing is more of a turn off than a LinkedIn account that looks ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingFacebook PrivacyLinkedin MarektingLinkedin Privacy SettingsLinkedin Profiles

Why You Need to Monitor Your Privacy Settings on LinkedIn

Your goal on LinkedIn is to network, right? You want people to find your profile, scan it, and hopefully reach out to you. Or, if you’ve already reached out to them, you want them to accept your connect request. If that’s not happening, LinkedIn isn’t working for you! When I take on a new client ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingHow to Sell on LinkedinSocial SellingSocial Selling on Linkedin

How Social Selling Works on LinkedIn

According to Paul Sowada, Marketing Development Manager of Binocular, social selling is “taking out the pitching component of sales. You’re creating conversations about your product and services which organically can produce sales conversations.” Basically, social selling puts the relationship first, and the sales pitch, or sales presentation second. Instead of selling first, then building a ….  Read More

0 commentsLinkedInLinkedIn MarketingSocial Media MarketingLinkedin BloggingLinkedin BrandingLinkedin MarketingLinkedin Pulse

Six Ways to Grow Your Brand on LinkedIn

Unlike other social media platforms, LinkedIn is just for business—nothing else! So, it would make sense that LinkedIn should be your “go to” platform for personal and business branding. In this article, I’d like to show you a few things you can do to harness LinkedIn’s amazing power to brand either yourself or your business, ….  Read More